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Los Angeles, California – October 20, 2025 – PRESSADVANTAGE –

Rocket CRM today announced enhancements to its marketing automation system within its customer relationship management (CRM) platform. The updates introduce new workflow options, deeper data integrations, and refined lead-management features. The announcement follows observable increases in marketing automation adoption across industries and reflects evolving expectations for automated marketing within CRM systems.

The marketing automation system of Rocket CRM enables automated campaign orchestration, lead scoring and nurturing, audience segmentation, analytics, and triggered messaging based on user behavior. The refinements describe improvements in real-time data flow into customer records, improved segmentation engines that adjust as new behavioral or demographic data is collected, and more responsive automated workflows whose branches change depending on triggers such as inactivity or content engagement.

In recent deployments, organizations using the improved marketing automation system have reported that the system supports multi-step sequences in customer outreach and internal task assignments; for example, when potential clients engage with certain content or fail to respond to prior communication, the system will initiate follow-ups or escalate internally without requiring manual oversight at every step. The visual editor in the platform allows creation and modification of these sequences without code-level changes.

Data synchronization across channels has been emphasised. Forms submitted via web, email responses, and social media interactions now feed more quickly into central customer profiles. This aims to reduce lag in decision-making, ensure that message personalization reflects current behavior, and prevent outdated contact information from degrading automated targeting. Lead scoring models have been adjusted to make use of engagement metrics, historical behavior, and response rates in order to prioritize leads; the adjustments are intended to align outreach efforts with prospects who are more likely to convert.

The updates also address analytics and reporting. The system provides more fine-grained reporting on campaign performance, including response rates, conversion by segment, and progress through outreach sequences. Dashboards in the platform now include clearer markers for identifying bottlenecks in outreach sequences; for example, where response drops occur, or where segmentation leads to overlapping audiences or conflicting message triggers.

These enhancements come amid broader market trends. Surveys indicate that a significant share of businesses now include marketing automation as part of their strategy. According to one recent report, approximately 75 percent of companies make use of at least one marketing automation tool. Another statistic shows that many marketing teams view automation as a contributor to increased lead generation, better targeting, and more efficient resource allocation. Data from research also suggests that companies integrating marketing automation with CRM report improvements in campaign conversion rates, reductions in manual marketing overhead, and faster response to customer behavior changes.

The enhancements also respond to common challenges in marketing automation deployment. Delays in data synchronization, overly rigid segmentation, inability to adjust workflows dynamically, and weak visibility into performance data are frequently cited. Rocket CRM’s marketing automation updates address these by adding real-time data capture, dynamic segmentation rules, workflow branching that responds to triggers, and dashboard enhancements intended to make it easier to spot underperforming campaign stages.

Under the updated system, certain automated communications are triggered without manual scheduling. For instance, follow-up email sequences may begin automatically after a lack of response within predetermined time frames; internal tasks may be spawned when contacts satisfy or fail behavioral criteria; message personalization draws on up-to-date customer record fields rather than static lists. The system supports both sending messages and assigning internal actions in response to customer-side events.

Improved auditability has been introduced. Changes in customer data, workflow triggers, and lead scoring logic are logged. Users of the system are able to trace back which behavior or data point activated certain messages or lead prioritizations. Such transparency assists in maintaining trust in automated decision-making and supports compliance with data governance or privacy requirements.

Applications of the marketing automation system are intended for use in a variety of marketing contexts including email outreach, social media engagement, content delivery, lead nurturing, drip campaigns, segmentation based on behavior and demographics, and triggered messaging. In organizations where workflows span multiple teams—such as marketing, sales, and customer support—the automation engine now better supports hand-offs and internal notifications to promote alignment and reduce manual coordination.

The updates also include capacity for scalability. As audience sizes or numbers of campaign paths increase, the system is designed to maintain performance. Latency in data updates has been reduced in recent tests; the platform’s ability to manage larger segments and more complex branching logic has been improved.

The announcement of these enhancements is timed with increased market focus on return on investment, measurable outcomes, and efficiency in marketing automation. Research shows that many companies implementing automation tools seek measurable gains in qualified leads, increased conversion rates, and reductions in the time spent on manual processes. Automation features embedded in CRM platforms are viewed by many analysts as among the most effective levers for improving marketing productivity.

Rocket CRM indicates that the enhanced marketing automation system is available to users according to plan levels, with documentation updated to reflect the new workflow functions, segmentation options, trigger types, and reporting metrics. Technical support and user guidance material have been expanded to help organizations assess configurations, adjust lead scoring settings, monitor automated sequences, and audit automated decisions.

For more information, read:

https://pressadvantage.com/story/84260-rocket-crm-introduces-expanded-automation-framework-for-its-customer-relationship-management-platfor

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For more information about Rocket CRM, contact the company here:

Rocket CRM
Daren
info@rocketcrm.app

SAMMAMISH, WA – October 20, 2025 – PRESSADVANTAGE –

Gensmo, the all-in-one fashion AI agent, recently announced that it is introducing a permanent “Shop by Brands” module following its successful debut during Fashion Week. The move reflects a shift in how fashion brands and consumers interact, transforming what began as a short-term runway activation into a long-term feature for everyday use.

During Fashion Week, Gensmo unveiled its “Brand Playground,” an interactive digital board that combined highlights from live runway shows with pieces from thousands of popular brands. The feature quickly gained traction across TikTok and Instagram, where fans remixed designer looks, styled outfits in new contexts, and shared their interpretations with global audiences. Many of these user-generated creations outperformed official brand content, suggesting that audiences are eager to take an active role in fashion culture.

According to Ning Hu, founder and CEO of Gensmo, the strong reception made it clear that a permanent version was necessary. “Gensmo’s debut at Fashion Week showed us that fans no longer want to just watch the runway—they want to live it, remix it, and share it. By evolving that event into a permanent ‘Shop by Brands’ feature, we’re creating a living bridge between brands and their communities.”

The new module continues the journey that defined the Fashion Week activation, giving users the ability to discover items, style them into complete looks, visualize outfits through AI try-on technology, purchase directly, and share results across social channels. Each stage is designed to blur the traditional boundaries between inspiration and commerce, allowing creativity and shopping to unfold in the same space. In practice, this means users can move seamlessly from seeing a runway-inspired look to building a personalized outfit, testing variations via AI visualization, and checking out without leaving the platform—then immediately amplifying their style across social platforms. This end-to-end flow shortens the path from inspiration to action, while preserving the serendipity and play that make fashion discovery engaging.

For fashion brands, the feature offers more than exposure. Gensmo generates user-driven content that often resonates more authentically than traditional campaigns. Distribution grows organically as audiences engage with communities and interest-based networks, while the integration of purchase options helps drive sales directly from user exploration. Gensmo describes this as a “continuous loop of engagement,” where discovery, creativity, and commerce reinforce one another. Brands benefit from real-time insight into which looks, combinations, and narratives spark participation, enabling faster iteration and more relevant merchandising. Because user remixes circulate alongside official content, brands gain a diversified presence that reflects both design intent and community expression.

Industry observers note that this approach points to broader changes in fashion commerce. Instead of relying on advertising budgets and one-directional messaging, brands are increasingly leaning on participatory models where consumers become collaborators. In this environment, shopping is less transactional and more experiential, combining discovery, play, and purchase into a single process. Gensmo’s framework supports this shift by treating audiences not merely as buyers but as co-creators whose outputs—looks, remixes, and narratives—carry cultural value and commercial potential. As these co-created stories cascade through social channels, they form a distributed network of influence that can outpace traditional campaign cycles.

The launch of “Shop by Brands” suggests that what began as a short-term Fashion Week experiment could mark a lasting change in how fashion connects with consumers. By embedding AI-driven discovery and user creativity into everyday shopping, Gensmo positions the runway and the sidewalk on the same continuum. Over time, this alignment can help brands build more resilient communities, where inspiration, conversation, and conversion coexist. For users, it means a shopping journey that mirrors how they already engage with fashion—fluidly, socially, and on their own terms—while granting immediate access to purchase the pieces that define their personal style.

Gensmo will continue to expand the “Shop by Brands” experience with additional brand integrations, improved AI try-on fidelity, and new social sharing formats that highlight community-made looks. These enhancements are designed to support both emerging designers and established houses, ensuring that a broad spectrum of aesthetics and price points can thrive within the same interactive ecosystem. As the platform grows, Gensmo remains focused on elevating creativity while streamlining the path to purchase, making the act of shopping feel as dynamic and participatory as the culture that inspires it.

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For more information about Gensmo, contact the company here:

Gensmo
Gensmo Team
pr@gensmo.com
24829 SE 22nd Ct, Sammamish, WA 98075

JACKSONVILLE, FL – October 20, 2025 – PRESSADVANTAGE –

Proside Exterior of Florida has announced enhancements to its specialized siding installation services, incorporating advanced materials and refined installation techniques to better serve residential and commercial property owners throughout Northeast Florida. The Jacksonville-based home improvement company, which has operated for over two decades, continues to focus exclusively on new siding installations and complete replacement projects.

The company specializes in James Hardie fiber cement siding and vinyl siding installations, materials selected for their proven resistance to the unique challenges of Florida’s climate, including high humidity, hurricane-force winds, intense ultraviolet radiation, and persistent rainfall. These enhanced services address the growing demand for durable exterior solutions that can withstand the state’s demanding weather conditions while maintaining aesthetic appeal.

“Property owners in Northeast Florida face distinct challenges when it comes to exterior protection, from salt air corrosion to extreme temperature fluctuations,” said James Davitt, Director of Sales at Proside Exterior of Florida. “Our enhanced installation protocols ensure that each project meets the highest industry standards while providing long-term protection against moisture intrusion and structural damage.”

The company’s installation teams undergo continuous training on manufacturer specifications and industry best practices, ensuring proper installation that maximizes the lifespan and performance of siding materials. This technical expertise proves particularly valuable when installing fiber cement products, which require precise handling and specialized techniques to achieve optimal results.

Proside Exterior of Florida siding installation services now include comprehensive property assessments to identify potential moisture management issues, structural considerations, and energy efficiency opportunities. The company provides detailed consultations and free quotes to help property owners understand their options and make informed decisions about their siding replacement needs.

Recent industry data indicates that properly installed siding can reduce energy costs through improved insulation and reduced air infiltration. The company’s installation methods prioritize these energy efficiency benefits while ensuring compliance with current building codes and manufacturer warranties.

“We recognize that siding replacement represents a significant investment for property owners,” added Davitt. “Our commitment to precision installation and quality materials ensures that this investment delivers both immediate visual improvement and long-term value through reduced maintenance requirements and enhanced property protection.”

The Proside Exterior of Florida website provides detailed information about available siding options, installation processes, and the benefits of different materials for specific applications. Property owners can access resources to help them recognize signs that indicate the need for siding replacement, including warping, buckling, discoloration, or visible mold growth.

Proside Exterior of Florida serves Duval, Clay, and St. Johns counties with a comprehensive range of exterior improvement services. In addition to siding installation, the company provides roofing, window installation, screen rooms, soffit installation, gutters, and painting services. The licensed and insured company maintains a strong commitment to delivering projects on time and within budget while adhering to the highest standards of craftsmanship and professionalism.

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For more information about Proside Exterior of Florida, contact the company here:

Proside Exterior of Florida
James Davitt
(904) 237-5077
james@prosidefl.com
5151 Sunbeam Road #17 Jacksonville, FL 32257

Plymouth, Minnesota – October 20, 2025 – PRESSADVANTAGE –

Evolve Therapy will participate in the Practicum Fair at the Minnesota Association of Marriage and Family Therapists Annual Conference on Wednesday, October 22nd, connecting with students seeking clinical training opportunities in marriage and family therapy. The event will take place at Delta Hotels by Marriott Minneapolis Northeast, bringing together twenty-two practicum sites and students from across Minnesota.

The Plymouth-based therapy practice will be represented by owner Renee Segal and Victoria Woodman, MS, who will meet with graduate students interested in practicum placements. The fair provides an essential networking opportunity for students pursuing careers in marriage and family therapy to explore training sites and learn about different clinical approaches and specializations.

“Participating in the MAMFT Practicum Fair allows us to connect with the next generation of marriage and family therapists while showcasing our commitment to clinical training and supervision,” said Renee Segal, owner of Evolve Therapy. “We believe strongly in providing comprehensive training experiences that prepare students for successful careers in relationship and family counseling.”

The practicum fair represents a critical component of the annual conference, addressing the ongoing need for quality clinical training sites in Minnesota. As the demand for mental health services continues to grow, particularly in the areas of couples and family therapy, establishing strong connections between training programs and clinical sites becomes increasingly important.

Evolve Therapy has established itself as a dedicated training site for emerging therapists, offering practicum and field placement opportunities alongside its clinical services. The practice specializes in Emotionally Focused Therapy for individuals, couples, and families, providing students with exposure to evidence-based treatment approaches.

The timing of the practicum fair aligns with the academic calendar, as many graduate programs require students to secure practicum placements for the upcoming semester. The event facilitates direct conversations between students and potential supervisors, allowing both parties to assess compatibility and training opportunities.

Beyond the practicum fair, the MAMFT conference serves as Minnesota’s premier professional development event for marriage and family therapists, featuring educational sessions, keynote speakers, and networking opportunities. The inclusion of the practicum fair demonstrates the organization’s commitment to supporting the professional pipeline and ensuring quality training for future therapists.

Evolve Therapy is a Minnesota-based therapy practice specializing in Emotionally Focused Therapy for individuals, couples, and families. The practice offers comprehensive mental health services including relationship counseling, individual therapy, premarital counseling, and specialized treatment for affairs and addiction. In addition to clinical services, the practice provides supervision and training for therapists, practicum placements for graduate students, and low-cost therapy options to increase accessibility. Founded by Renee Segal, the practice maintains a strong commitment to both clinical excellence and the professional development of emerging therapists in the field of marriage and family therapy.

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For more information about Evolve Therapy, contact the company here:

Evolve Therapy
Renee Segal
612-875-6416
info@evolvetherapymn.com
9800 Shelard Parkway Suite 115
Plymouth, MN 55441

LAFAYETTE, CO – October 20, 2025 – PRESSADVANTAGE –

Encore Data Products, a leading provider of educational technology and classroom solutions, has expanded its product portfolio to include BERPL’s comprehensive line of classroom furniture, headphones, and more. Many products included are designed specifically for kindergarten through K-12 learning environments. The addition brings together the product collections of Learniture, Sprogs, Egghead, and Norwood Commercial Furniture under the Encore Data Products umbrella.

The expansion addresses the growing demand for ergonomic, durable classroom furniture that supports active learning methodologies in elementary schools. BERPL’s product lines encompass chairs, stools, desks, mobile carts, tables, and soft seating options, all engineered to meet the unique physical and educational needs of young learners.

“Elementary educators have been seeking furniture solutions that can adapt to different learning styles while maintaining the durability needed for daily classroom use,” said a representative at Encore Data Products. “The BERPL brands bring decades of experience in creating furniture that promotes healthy posture and movement, which research shows is crucial for young students’ physical development and academic engagement.”

The furniture collections feature colorfast finishes designed to withstand frequent cleaning, addressing heightened hygiene requirements in educational settings. Each piece undergoes rigorous testing to meet or exceed industry standards and carries appropriate certifications for school use. The ergonomic designs support proper posture development during critical growth years while allowing for the flexibility modern classrooms require.

Beyond traditional seating and desk options, the BERPL product lines include specialized items such as mobile carts for books and technology devices, accommodating the increasing integration of tablets and laptops in elementary education. Soft seating options, including bean bag chairs, provide alternative learning spaces that support different teaching methods and student comfort preferences.

The addition complements Encore Data Products’ existing technology offerings, creating comprehensive classroom solutions. Schools can now source both their audio-visual technology needs and furniture requirements through a single vendor, streamlining procurement processes and ensuring compatibility between technology infrastructure and classroom furnishings.

Educators interested in exploring the BERPL furniture collections can access the complete catalog at https://www.encoredataproducts.com/berpl/ where detailed specifications and configuration options are available for each product line.

Based in Lafayette, Colorado, Encore Data Products has served educational institutions nationwide for over two decades, specializing in audio technology, AV equipment, and classroom solutions. The company provides headphones, charging stations, document cameras, PA systems, and various educational technology accessories to schools, libraries, and businesses. With the addition of BERPL’s furniture brands, Encore Data Products continues its mission to create comprehensive learning environments that support student success through thoughtfully designed products that merge functionality with durability.

Recent News: Encore Data Products Highlights Phone Pouch Solutions for Educational Management

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For more information about Encore Data Products, contact the company here:

Encore Data Products
Media Relations
866-926-1669
marketing@encoredataproducts.com
https://www.encoredataproducts.com/
1729 Majestic Drive, Suite 5
Lafayette, Colorado 80026

Phoenix, AZ – October 20, 2025 – PRESSADVANTAGE –

Phoenix, AZ — Dominion Group Properties, a trusted real estate agency based in North Phoenix, has earned growing public recognition for its client service and market expertise, supported by an expanding collection of verified Google reviews. As the Greater Phoenix housing market continues to evolve—with home prices rising nearly 5% over the past year, according to the Arizona Regional Multiple Listing Service—the company’s focus on communication, transparency, and local knowledge has resonated with both buyers and sellers.

Founded in 2010 by Jonathan Baer, Dominion Group Properties represents homeowners, investors, and landlords across Phoenix, Anthem, Desert Hills, New River, Carefree, and Cave Creek. With more than 1,000 completed transactions and over $240 million in closed volume, the agency has built its reputation on consistent service and long-term client relationships.

“Earning the trust of clients is something the entire team takes seriously,” said Jonathan Baer, Broker and Owner of Dominion Group Properties. “Our goal has always been to combine honest advice with reliable communication, helping people make confident real estate decisions.”

Recent client feedback illustrates the company’s approach: Bob Johnson, a repeat client, noted, “Very professional. Great presentation. Worked well with other Realtors and the title company. I’ve used Jon on three transactions—he’s always looking out for his clients.”

Michele Stalker, a long-time industry professional, described Baer as “a pillar of honesty and integrity,” adding that his responsiveness and communication “set him apart from most brokers.”

Josh Faecke, who purchased a home through Dominion Group Properties, shared, “Jon listened to all our needs and helped us find our dream home. He kept us informed every step of the way and helped us negotiate a great deal.”

In addition to residential sales, Dominion Group Properties manages a portfolio of over 50 properties for local and international clients, offering full-service property management and real estate investment planning. The firm’s dual expertise in brokerage and mortgage lending allows it to streamline complex transactions, helping clients make informed decisions about financing, pricing, and long-term strategy.

The company’s deep understanding of the North Valley’s growth corridors—including areas near the expanding TSMC semiconductor plant, which is adding thousands of new jobs—has positioned it as a valuable local resource for both investors and families relocating to the area.

Dominion Group Properties’ recent reviews are publicly available on Google Reviews. The feedback reflects the firm’s ongoing commitment to accessible service—offering support by phone, text, or email, and scheduling appointments tailored to clients’ needs.

As the Phoenix real estate landscape continues to attract national attention for its development, Baer and his team remain focused on providing steady guidance rooted in decades of experience. “These reviews remind us that relationships—not transactions—are the foundation of our work,” Baer said.

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For more information about Dominion Group Properties, contact the company here:

Dominion Group Properties
Jonathan Baer
(866) 694-6946
jon.baer@dgpaz.com
703 E. Carefree Highway #113
Phoenix, AZ
85085

SAN JOSE, CA – October 20, 2025 – PRESSADVANTAGE –

Outertainment Construction Inc., a licensed contractor specializing in luxury backyard transformations, today announced a comprehensive upgrade to its core services. The improvements are designed to provide Bay Area homeowners with more tailored, durable, and lifestyle-focused outdoor environments. By refining both design and construction processes, the company is reinforcing its commitment to delivering cohesive, high-end outdoor living spaces that stand the test of time.

Founded in 2005 and based in San Jose, Outertainment Construction Inc. has spent more than two decades designing and building complete backyards across Silicon Valley. Unlike firms that separate design and construction, Outertainment Construction Inc. manages every step in-house, ensuring consistency, accountability, and craftsmanship. This design-build approach allows for seamless integration of features such as pools, spas, kitchens, fire features, pergolas, patios, turf, lighting, and water elements into one unified plan. The latest service enhancements further elevate this process, responding to client feedback, regional regulations, and evolving homeowner expectations.

The company’s primary offerings, backyard design, construction, hardscaping, turf installation, outdoor kitchens, and pool design, have each been refined to deliver improved performance and long-term value. These upgrades balance technical innovation, lifestyle priorities, and sustainability.

One of the most significant updates is the adoption of advanced 3D modeling software. This tool allows clients to preview designs in detail, adjust layouts in real time, and better understand how each feature will function within the property. The immersive previews have already reduced construction changes and shortened approval timelines, while giving homeowners greater confidence and excitement about their investment. “Clients want more control during planning and assurance that the finished product matches their vision,” said Juan Jimenez, owner and founder of Outertainment Construction Inc. “These upgrades provide clarity, reduce stress, and make the process more collaborative.”

Artificial turf installation, one of the company’s most popular services, has been enhanced with premium product lines engineered for drainage, temperature regulation, and pet safety. Turf options are now available to fit a variety of needs, from shaded lots to high-traffic family areas to pet-friendly layouts. This improvement reflects Silicon Valley’s demand for water-wise, low-maintenance solutions without sacrificing comfort or aesthetics.

Hardscaping services have also been updated with reinforced base systems, multi-layer compaction, and improved drainage measures. These enhancements strengthen patios, paver driveways, fire features, and retaining walls, reducing long-term shifting or erosion. The result is a cleaner finish with greater structural integrity, supporting both beauty and durability.

Outdoor kitchens and BBQ islands now benefit from improved weatherproofing, upgraded cabinetry, and finishes designed to withstand California’s sun and rain. Appliances are integrated more efficiently, and new materials have been chosen for longevity under heavy use. By focusing on performance as well as style, the company continues to create kitchens that serve as the centerpiece of backyard gatherings.

Swimming pool design and construction services have also advanced with energy-efficient pump and filtration systems that comply with updated environmental guidelines. Hydraulic upgrades improve water circulation, while design refinements ensure pools integrate seamlessly with surrounding features such as decks, seating, and landscaping. Every pool project remains managed in-house by licensed professionals experienced in local permitting and engineering.

To complement these technical updates, Outertainment Construction Inc. has also introduced new post-construction support. A scheduled six-month check-in allows the team to review project performance, address client questions, and ensure long-term satisfaction. This step reinforces the company’s emphasis on accountability and lasting relationships.

“Enhancements to our services are not just about technical improvements, they are about future-proofing each backyard we build,” Juan Jimenez explained. “Every upgrade is tied to how people actually live outdoors in the Bay Area. Families want spaces that adapt, last, and reflect their lifestyle. Our goal is to design and build environments that bring daily enjoyment and also enhance property value over time.”

Outertainment Construction Inc. continues to leverage its regional knowledge to address site-specific conditions. Projects in Saratoga often require slope management and erosion control. In Palo Alto, smaller lots demand creative layouts and premium finishes. Los Gatos properties call for seamless transitions between homes and hillside views, while Cupertino families look for multi-use, sustainable spaces. In Mountain View, efficiency and modern aesthetics are central. By applying location-specific strategies, the company ensures that each backyard not only looks refined but also performs under local conditions.

The enhancements reflect Outertainment Construction Inc.’s vision for the future: to remain a leader in luxury backyard design-build by combining craftsmanship with innovation. “The improvements reflect where the company is today and where we are headed,” Juan Jimenez said. “Each update supports our mission of helping people live better outdoors. We want backyards to feel just as intentional and comfortable as any room inside the home.”

By refining its services, the company continues to strengthen its reputation as a trusted partner for homeowners seeking complete backyard transformations. With every project, Outertainment Construction Inc. reaffirms its commitment to clarity, craftsmanship, and creating spaces that feel timeless and functional.

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For more information about Outertainment Construction Inc., contact the company here:

Outertainment Construction Inc.
Aaron Lewis
(408) 594-0971
Juan@outertainment.com
1754 Hamilton Ave, San Jose, CA, 95125

Coventry, UK – October 20, 2025 – PRESSADVANTAGE –

Strongway Gym Supplies has announced the introduction of new strength training systems for 2025, broadening its catalogue with additions aimed at combining structural reliability, functionality, and space-conscious design.

The expansion includes updated versions of the company’s multi-gym and Smith machine units, reflecting the growing trend of users setting up professional-standard facilities within home or hybrid training environments.

The new installations have been developed in response to customer feedback highlighting the need for strength systems that offer stability under frequent use while retaining compactness for domestic setups. Strongway stated that the latest line maintains the brand’s commitment to functional durability and mechanical precision, ensuring smooth operation across varied training disciplines.

The collection includes machines equipped with multiple stacks and integrated cable systems, giving users access to a range of resistance levels without the need for frequent equipment changes. Details about the newly introduced model can be viewed at: https://strongway.co.uk/products/strongway-multi-gym-with-weights-multifunction-home-gym-machine-1.

Each machine in the new range has undergone adjustments to optimise cable motion, frame geometry, and load distribution. These refinements are designed to help users maintain consistent form throughout their sessions, minimising stress on joints while supporting both compound and isolated movement patterns.

Strongway engineers have also implemented refinements to plate carriage systems and connection points, enhancing both safety and ease of adjustment. The machines are equipped to support full-body training programmes, with features that cater to multiple muscle groups through guided motion and adaptable resistance.

The company noted that, as training routines have become more specialised, users increasingly value equipment that can replicate the controlled motion and safety standards of a gym environment while fitting within the limitations of domestic space. Strongway’s new models address this by integrating multifunctional components into a single frame, reducing the need for additional accessories or secondary machines.

The units are constructed from heavy-gauge steel, with reinforced welds and protective coatings to ensure longevity and consistent performance even under extended use. Further information on advanced Smith-based models can be accessed via: https://strongway.co.uk/products/strongway-multi-gym-smith-machine-with-weights-3-weight-stacks-multifunction-home-gym-machine.

Commenting on the release, Co-Director Mandip Walia stated, “We’ve continued to see strong demand from customers who want professional-level training systems that don’t compromise on build quality. Our approach has been to make equipment that feels secure and balanced but still fits into the limited space of a home or studio setup. These new models represent that philosophy — robust, adaptable, and ready for varied training demands.”

Strongway explained that the focus on mechanical dependability was central to the project. Each model in the new lineup has been tested through extended repetition cycles, verifying component resilience and tension consistency across multiple load settings. This testing, the company said, ensures predictable handling and reliability under different intensity levels.

In developing the new Smith-based machines, Strongway sought to improve functionality for users seeking guided lifting options that promote controlled form and reduced risk of strain. The addition of integrated cable pulleys, cross-functional attachments, and stack adjustments makes each system suitable for diverse exercise programmes, from strength conditioning to rehabilitation training.

Co-Director Randeep Walia added, “We aim to give users the ability to perform complex routines with confidence. The latest designs combine the strength of commercial equipment with the flexibility of home use. A well-balanced machine encourages consistent progress, and we’ve engineered these systems to deliver that balance across all training stages.”

The company noted that the reconfiguration of its multi-gym and Smith machine systems forms part of a broader plan to strengthen its foundation in the UK’s fitness equipment market. By standardising components across different models, Strongway intends to maintain uniformity in operation, assembly, and servicing, simplifying ownership for both home and professional users.

This latest update builds on Strongway’s ongoing goal of supporting long-term fitness progression through practical and reliable tools. The combination of precision engineering, robust frame design, and functional adaptability underlines the brand’s emphasis on sustainability and performance continuity.

With this announcement, Strongway reiterated its commitment to supplying dependable strength systems designed for evolving user requirements. The company confirmed that future releases will continue to expand upon this foundation, offering users integrated solutions that meet both personal and commercial training objectives. Further information on the Smith machine with cable can be found through Strongway’s recent article on this product. Lastly, readers interested in purchasing Smith machine online can do so by visiting the product links provided above.

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For more information about Strongway Gym Supplies, contact the company here:

Strongway Gym Supplies
Mandip Walia
+44-800-001-6093
sales@strongway.co.uk
Strongway Gym Supplies, 26 The Pavilion, Coventry CV3 1QP, United Kingdom